adteachings:

This is a great campaign idea: You’ll want to download the HBO app for mobile viewing just to avoid the discomfort of watching TV with your parents.

One test of a campaign idea is the ease with which it rolls out into other executions. You’ll find a ton of these spots over at Ads of the World, and it’s clear the campaign could still keep on going.

Advertising Agency: SS+K, USA
Chief Creative Officer: Bobby Hershfield
Senior Copywriter: Lindsey Lanpher
Copywriter: Richard Tseng
Director of Production / Innovation: John Swartz
Senior Producer: Kim Cross
Digital Strategy and Innovation: Kevin Skobac
Group Account Director: Jennifer Barr
Production Company: O Positive
Director: David Shane
Executive Producer: Ralph Laucella
Executive Producer: Ken Licata
Director of Photography: Marc Laliberte Else
Editorial: Mackenzie Cutler
Editors: Gavin Cutler and Ryan Steele
Post Producer: Evan Meeker

Great ad.

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